Introducing Our New Apparel Line

April 29, 2024

Shop These Happy Camper Items Now to Help Protect BC Forever

In search of inspiration for BC Parks Foundation’s new apparel line, Manager of Brand Products & Marketing Farn Mirza made his way to Mount Seymour Park—but not for a hike or a ski.   

Instead, he was plumbing the physical archives of BC Parks merchandise, envisioning retro designs aimed at leveraging the tastes and nostalgia of local park enthusiasts.   

When he stumbled upon sheets of 1980s stickers featuring colourful iconic symbols—a Douglas fir tree, an otter, a tent—he felt a surge of creativity.   

“There's a reason we use the term ‘happy camper’ so much, and why it resonates so deeply,” says Farn. “We all know that feeling.

And he’s right; we do.


If you’re reading this blog post, chances are some of your best and most powerful memories take place in BC Parks.

Maybe you recall a brave, shoulder-season jump into an icy lake. Or summiting a challenging peak to break through the clouds for a stunning view. Or helping your child complete the rite of passage of assembling their very first s’more.  What experiences have made you a happy camper?

One hundred percent of the profits from every purchase go directly toward the mission of BC Parks Foundation: to create the greatest system of parks and Indigenous protected areas in the world.

Shop for yourself, and for all the happy campers in your life!

1. Happy Camper Hoodie - BC Parks Foundation 

Get ready for camping season with this retro-inspired hoodie! It's cozy, classic, and represents BC Parks' spectacular camping opportunities. Plus, it's designed and printed right here in Canada.

2. Happy Hiker T-shirt - BC Parks Foundation

Hit the trails in style with this exclusive Happy Hiker T-shirt. Made from 100% ringspun cotton, it's breathable, comfy, and perfect for spreading good vibes wherever you go. Peace, friend. ✌️

3. Parks Patches - BC Parks Foundation

Show off your love for your favourite park with our beautiful patches designed by artists in Canada. Deck out your backpack, jacket or gear and signal to the world where your affections lie—you might be surprised at how many conversations fellow park lovers strike up with you!

4. Jerry the Moose Plush Soft Toy - BC Parks Foundation

Do you know the story of the official mascot of BC Parks? Jerry was a real live moose, found as an orphaned and injured calf by a rancher in 1959. They nursed him to health and, because of Jerry’s strong affinity for humans, he was relocated to Wells Grey Provincial Park and integrated into their educational programs. He’s since retired, but today this adorable plush toy is the perfect companion for the littlest nature lovers in your lives.

Shop Now, Protect Forever